DTC Bus Advertising
The Delhi Transport Corporation (DTC) will soon adorn their fleet of 5000-odd buses with interesting wraps to earn revenue through advertising. Bus wraps of other countries will also be studied to ensure that such advertisements are also used to display socially relevant messages, officials said.
Such wraps were there on our old buses but then the government stopped it saying that they made buses look shabby. But a recent transport department order has allowed the display of advertisements on public service vehicles. Hence, we are going ahead with the move
The wraps will be around the external body of DTC buses. “Such advertisements will also be displayed inside the buses – behind passenger seats and on panels which are there on some buses. LCD screens will also be put up in buses and government advertisements will be shown on them